Welcome to Spot the Brand©, the first in an occasional series.

Here's the premise. For each Spot the Brand©, we will carefully select an iconic, timeless or paradigm-shifting brand. It could be a product, it may be a piece of packaging, or perhaps even a logo. We will then take the selected brand to the roof of 300million HQ and throw it in the air as hard as we jolly well can, capturing the moment on camera.

Our expert team of retouchers (Adam) will then carefully remove the hurled brand from the resulting photograph. All you need to do is decide where on the image below you think the airborne object was at the moment the shot was taken. Use the interactive grid to select your suggested position and email us your details. The winner will receive a limited edition copy of our Brand/Business poster, something of a seminal two-colour classic amongst the design cogniscenti.

The winner (plus the original, unretouched photo) will be featured in the next issue of Thoughts. Good luck!